About Us

Bridging Australia and China through authentic travel experiences.

Our Story

Aussie Sino Travel was founded in 2018 by a team of Australian and Chinese travel enthusiasts who shared one belief: travel is the best bridge between cultures.

We saw a gap in the market – Australian travelers wanted more than just sightseeing. They wanted connection, understanding, and authenticity. So we built a travel company that delivers exactly that.

Today, we're proud to be one of Australia's leading specialists in China travel, with offices in Sydney, Beijing, and Chengdu. Every tour we design is crafted with care, cultural insight, and a genuine love for both countries.

Our team

What We Stand For

Four values that guide everything we do.

🌏

Cultural Authenticity

We don't do tourist traps. We take you to the places where real life happens – family dinners, local markets, and hidden temples.

🤝

Trust & Transparency

No hidden fees, no bait-and-switch. What we quote is what you pay – and we're always upfront about what to expect.

♻️

Sustainable Travel

We partner with local businesses, respect communities, and encourage responsible tourism that benefits the places we visit.

❤️

Personal Connection

Every traveler is unique. We take the time to understand your interests and build a trip that feels personal, not generic.

Meet the Team

A passionate team of travel experts across two continents.

Sarah

Sarah Chen

Co-Founder & Director

Sydney-based with 15 years in travel. Sarah is the bridge between Aussie expectations and Chinese hospitality.

Wei

Wei Zhang

Co-Founder & Operations

Based in Beijing, Wei handles all on-the-ground logistics – from guides to transport to those special little surprises.

Emma

Emma Thompson

Tour Designer

Emma turns your travel dreams into detailed itineraries. She's obsessed with getting every detail just right.

James

James Liu

Lead Guide & Cultural Expert

Born in Xi'an, educated in Melbourne. James brings history to life with stories you won't find in any guidebook.

7+ Years in Operation
4,200+ Happy Travelers
98% Satisfaction Rate
15 Destinations Across China

Ready to Start Your Journey?

Let's design a China experience that's as unique as you are.

Get in Touch